Sounds Like Summer

Sounds Like Summer began as a partnership I initiated between three brands I saw genuine overlap between: Kaiho, a Japanese restaurant in London; Introvert's Home, a community with audiences in both Tokyo and London; and Ania Dsgn, a YouTuber and design influencer with 40K+ followers and subscribers across platforms (28K+ YouTube, 19K+ Instagram). I pitched a deck outlining the opportunity, developed the concept and name myself, drawing on a broader shift toward analog experiences and playlist-making, and led planning. I ran marketing and promotion, designed and built playlist prompter for the event's central activity, hosted on the day with seating designed to encourage mingling, and used a bundled pricing strategy to boost per-guest spend. The event sold out (25 of 24 tickets), with zero no-shows and overall positive feedback.